College
of Design
Group: Architeccture and Design
International
Admission: Bachelor
Educational Objectives
The Department of Commercial Design, founded in 1998, has been changed
name to Dept. of Visual Communication Design since 2001.
The goal of
the Dept. of Visual Communication Design is to cultivate a middle and
higher class of visual communication designers with capabilities of
advertising, packaging, display and layout in the graphic design area. The
graduated students should develop into a comprehensive expertise and
familiar with theory and practice combining technology and art. Successful
students will be able to possess the knowledge and proficiency to
contribute to integral societal development and to raise national economic
competitive ability.
Research Focus:
Curriculum Planning
The curriculum is divided into college required courses, department
required courses, and three specialized modules.
*College required
courses:.
*Department required courses:
*Three specialized
modules-
*Graphic Design Module: develop design ability of lay-out,
practice functional modeling, buffering structure, printing and
advertising.
*Drawing & Display Module: focus on painting,
composition foundation, comic, as well as introduce computer-aided design
software and build competencies.
*Multimedia Design Module: introduce
multi-media deign issues and techniques, focusing on photography, digital
music, image thinking & composition, dynamic painting, web-page
design, film making and TV advertising design.
Instructional Characteristics
*Strong and multi-teacher
organization: fourteen full-time teaching staff holding the rank of
Assistant Professor or higher with five holding a Ph.D. The department of
Visual Communication Design also organizes a multi-teacher team, which
built up by the teachers with US, UK, Australia, France, Japan and Taiwan
education background, to guide students an international design
style.
*Specialized facilities and advance teaching: fifteen
specialized laboratories, including “2D Cartoon Fabrication, "3D Computer
Animation Demonstration Classrooms", and "Advanced Visual & Audio
Media Integration Center", complete the best design educational
environment in Taiwan.
*Well industrial relationship: healthy
communication and interaction between industries and the department create
students in the visual communication design department opportunities to
practice their design skills. These working chances allow students to
develop their great design proficiency.
*Multimedia design and fine art
approach: the department focuses on cultivating young designers with an
international design prospect of elaborate multimedia design and
integrating between computer and fine art.
Distinguishing Features
The Department of Visual Communication
Design strives to get over an interactive relationship between industry,
government, academy and research, as well as to concentrate on a media
application of technology and fine art to achieve elaborate design and art
appearance. The target is to make the department become an ideal place of
educating students with specialized media design ability, computer and
fine art integrating skill and omni-bearing international design
philosophy.
Career Promotion
*Students seeking advanced education are able to
enroll post-graduated design institutions such as visual communication
design, commercial design, applied art and design creation in Taiwan and
abroad.
*Students completing a bachelor’s degree have the competencies
necessary to enter associated design business such as advertising,
printing, packaging, photography, computer multimedia and film making to
start their career.
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